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SWTOR Subscribers up 33% Since Fallen Empire Announcement

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The Electronic Arts Reports Q2 FY16 Financial Results were recently released and gave us some important insight to how SWTOR is responding to the Fallen Empire announcement. In fact, it says that subs are up 33% since. Let’s take a quick look at the overview. From the highlights: Star Wars™: The Old Republic™ subscribers increased 33% since the announcement of the latest expansion at E3, Knights of the Fallen Empire. Over 9.5 million players joined the Star Wars™ Battlefront™ open beta, the largest beta in EA’s history. The game will launch worldwide starting November 17, 2015. Other selected financial highlights: For the quarter, non-GAAP net revenue of $1.146 billion was above guidance of $1.075 billion. Diluted non-GAAP EPS of $0.65 was above guidance of $0.40. Non-GAAP net revenue for EA’s FIFA, Madden NFL and Hockey Ultimate Team™ live services continue to perform well, collectively up 64% year-over-year. EA repurchased 1.8 million…

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SWTOR Segment from EA GamesCom Press Conference

We have an interesting update today on SWTOR from EA’s GamesCom Press Conference. The SWTOR segment touched on a few things we have not gotten updated on in some time, such as the player count. They also touch on some things that are coming soon in SWTOR (things we all known about already but that might serve to bring in some newer or returning players). From EA’s GamesCom Press Conference: The results have been remarkable. Every month, more than a million players are logging in, playing with their friends, and embarking on their own personal Star Warstm Saga. So basically, EA took almost two minutes out of their press conference today to mention SWTOR. You can see the video for yourself at IGN, but the highlights are: recap of the last 18 months reminder that it’s gone free to play updated content Galactic Starfighter new guild rewards new PvP warzones new Flashpoints and…

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EA Wants to Create Jaw Dropping Star Wars Games

According to recent stories, EA wants to refresh the Star Wars game license and create games that will make “your jaw drop”. For Star Wars game fans, this is good news but will they really pull off this hefty goal? One can only hope, right? “The most important thing for me is that we take the Star Wars license and come up with games where peoples’ jaws drop,” said Patrick Soderlund of EA games to Polygon. “We need to do with this what [Batman: Arkham Asylum] did for the Batman license.” The first game they are set to work with is Star Wars: Battlefront, a game that many fans have been waiting a very long time to see happen.  Soderlund says the DICE team will have access to this work. While they could not tell Polygon much about the game, it’s still great news to know it is in development and…

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TIME talks about SWTOR and EA

As we reported this week, EA just got the exclusive rights to publish all Star Wars games in the future. As one of the largest video game company in existence, it’s likely EA had to fork out loads of cash to get this exclusive deal. EA will now have the rights to produce Star Wars games for the “core gaming audience” whereas Disney, who canned developer LucasArts just last month, will retain the rights to design Star Wars games for mobile, social and online gamers. So now that the big news has been announced, it seems everyone has an opinion and Time doesn’t seem to be taking a positive stance on this new relationship. Here’s a snippet from a piece they did that discusses the topic and SWTOR at length: And yet EA has a spotty track record when it comes to franchise tie-ins. Whereas handing a major property off…

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EA Responds to “Worst Company in America” Poll; Makes History

  EA Chief Operating Officer, Peter Moore, has responded to what looks to be EA’s second year in a row winning The Consumerist’s ‘Worst Company in America’ award. Their stock might be on the rise but there are clearly still some issues that EA needs to work out. EA is the first company in the contest’s history to win this award twice (not the type of award you want to brag about, right?) Electronic Arts COO Peter Moore had some things to say about this development: “Are we really the “Worst Company in America?” Moore asks. “I’ll be the first to admit that we’ve made plenty of mistakes. These include server shut downs too early, games that didn’t meet expectations, missteps on new pricing models and most recently, severely fumbling the launch of SimCity.  We owe gamers better performance than this.” He then goes on to explain how last year they won…

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EA’s Survival Has Been “A Rare Feat”

We’ve talked before here about the ups and downs of EA. They’ve had a rough couple of years and those shareholders who are still holding on saw stock drop from around $25 back in the winter of 2011 to just about $11 last August. Now they’re back up to around $18 a share. So those who have stayed in it for the long haul are seeing their efforts pay off. At last week’s Game Developer’s Conference, GamesIndustry International talked to EA president Frank Gibeau (a possible replacement for Riccitiello) about the state of EA: “It’s a dynamic industry. At one moment social is the hottest thing in the history of man, and the next minute it’s not. One minute console is dead, the next minute console is incredible. There’s no market in Russia, Brazil, China, and now we’re seeing some of the largest markets in the world in the emerging market. The…

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John Riccitiello Resigns From Electronic Arts

EA CEO John Riccitiello submitted his resignation, effective March 30, the video game company announced Monday. In a blog post on the company’s website, executive chairman Larry Probst said the Board of Directors will immediately begin a search inside and outside the company for Riccitiello’s successor.  Check out the Press release below.   Electronic Arts Announces Change in Executive Leadership Larry Probst Appointed Executive Chairman, Effective Immediately Company Updates 2013 Fiscal Outlook REDWOOD CITY, Calif.–(BUSINESS WIRE)– Electronic Arts Inc. (NASDAQ: EA) today announced that John Riccitiello will step down as Chief Executive Officer and as a member of the Board of Directors, effective March 30. The Board has appointed Larry Probst as Executive Chairman to ensure a smooth transition and to lead EA’s executive team while the Board conducts a search for a permanent CEO. The Board will consider internal and external candidates with the assistance of a leading executive search firm. Mr. Probst has played a leadership…

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EA Believes “Freemium” is the Future

Are free to play games with paid upgrades the way of the future? What happened to the days when you go to the store, buy a game and then own it outright- all of it, the full versions of it to play as you choose? Some said that SWTOR would be the last pay to play MMORPG and even it has now gone F2P. Of course, many question how “free” it actually is when there are so many restrictions that you need to pay to unlock. This is what many call “freemium” gameplay models. And if you ask Electronic Arts, freemium is where it’s at. Gamespot tells us: The freemium business model is “where things are going,” according to Electronic Arts vice president of mobile and social studios Nick Earl. Speaking to GameSpot sister site CNET about the recent launch of Real Racing 3, the executive explained that the mobile…

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Irish BioWare Support Center for SWTOR Converting to General EA Use

The BioWare facility that was just built last year in Galway, Ireland to be a support center for SWTOR is now expanding and will become the home to EA’s European customer service needs. Basically this means that it will be general EA use and not strictly SWTOR support. They will offer support from this facility to all of EA’s major titles. They have dropped the BioWare Ireland name and will be hiring more than 300 new employees over the course of the next few months. The Irish Government looks at this as a good opportunity for job growth and is supportive of the expansion and what video games can do for their economy and job force. Learn more from this story over at  Massively.

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